This project aimed to instill hope in people during the COVID-19 pandemic, which had led to social isolation and separation. Pöttyös, a beloved Hungarian brand, sought to encourage individuals by reminding them that the future is bright and that the pandemic will not last forever. The project sought to offer a message of hope, assuring people that they will soon be able to enjoy more physical contact and embrace one another once again. #therewillbemorehugs